Today it is not just feasible for a company to have an online presence. It is equally important to continuously monitor what the audience is speaking about them and accordingly, connect with the audience. If the audience is posting positive content, then your business should appreciate and thank them for the support. If the audience is posting negative content, then you should immediately reach out to the aggrieved persons and understand their pain points to effectively resolve those pain points and assure them of better services moving ahead. ORM is the art of understanding your audience and customers, empathizing with them, and showing them that you genuinely care for them. As a reputed online reputation management service provider, we understand this and ensure that we build your brand with strong roots.